People Performance

We specialise in igniting your people's performance, driving growth, and maximising EBITDA with tailored solutions and expert guidance. 

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Our Solutions & Services

In today's rapidly evolving business environment, achieving and sustaining high levels of people performance is paramount for organisational success. Since we incorporated Masters in Minds in 2007, we have recognised the pivotal role of mindset in driving individual and collective performance excellence. Our specialised consulting services focus on empowering organisations to unlock the full potential of their people, fostering a culture of continuous growth, resilience, and innovation.

As the business landscape becomes increasingly competitive and ... Read More

People Performance

Do you have challenges that would benefit from some external expert help?

Some Examples of Our How

 Training Courses / Programmes service

Training Courses / Programmes

Masters in Minds training programmes cultivate holistic development through tailored courses that ...
 Management 3.0

Management 3.0

Our Management 3.0 training is designed to equip managers with modern methodologies that prioritise ...
 Leadership 3.0

Leadership 3.0

Our programme equips leaders with the skills, insights, and tools needed to ...
 Performance Improvements

Performance Improvements

We deliver performance improvements by reducing cost-to-serve and elevating CSAT and NPS scores. ...
 Future Leaders Coaching

Future Leaders Coaching & Mentoring

"Masters in Minds" fosters future leaders through comprehensive coaching and mentoring programmes, ...
 ILM Level 5

ILM Level 5 Coaching and Mentoring

The course is designed for individuals with some coaching and mentoring experience and want to ...
 Communication 3.0

Communication 3.0

Our Communication 3.0 programme enhances verbal, nonverbal, and written communication proficiency. ...

Driving Excellence

Our people performance consulting services are designed to help organisations harness the power of mindset to drive performance excellence. We work closely with our clients to cultivate a growth-oriented mindset throughout their workforce, empowering individuals to embrace challenges, learn from failures, and continuously strive for improvement. By nurturing a culture of resilience and accountability, we enable organisations to thrive in the face of adversity and seize opportunities for growth and innovation.



Human Behaviour

Our methodology's heart lies in understanding human behaviour and motivation deeply. We recognise that mindset is critical in shaping behaviour and driving performance outcomes. Therefore, our consulting engagements focus on identifying and addressing mindset barriers hindering individual and organisational performance. Whether it's overcoming limiting beliefs, managing change resistance, or fostering a culture of accountability and ownership, we provide tailored solutions that empower organisations to unleash the full potential of their people.

Decades of Experience

Drawing upon a wealth of expertise in psychology, organisational behaviour, and performance management, our team of consultants brings a unique blend of insights and strategies to help clients optimise their people performance. From leadership development and team effectiveness to employee engagement and talent management, we offer a comprehensive suite of services designed to drive measurable results and sustainable growth.


In essence, partnering with Masters in Minds for people performance consulting is more than just a business transaction—it's a strategic investment in your organisation's long-term success and sustainability. Together, we can unlock the full potential of your people, drive performance excellence, and create a workplace where individuals thrive, teams excel, and organisations succeed. So why settle for mediocre performance when you can strive for greatness? Join us on the journey to unleash the power of mindset and transform your organisation into a high-performance powerhouse.

How We Do It









Specialist Areas

Strategic Execution & Implementation

Strategic Execution and Implementation involve turning plans into action and ensuring organisational strategies are effectively implemented to achieve goals, improve performance, and drive business success.

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Customer Experience

Customer experience (CX) refers to customers' overall perception and interaction with a company or brand throughout their entire journey. It encompasses all touchpoints and interactions, from initial awareness to post-purchase support.

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Growth, Marketing and Sales

Growth, marketing, and sales are interconnected aspects of business that work together to drive revenue, acquire customers, and expand market presence. Here's an overview of each area and how they contribute to the overall success of a business.

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People Performance

Our People Performance focuses on understanding human behaviour, optimising team dynamics, and enhancing organisational effectiveness through psychological principles and performance management strategies. 

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Organisational Performance

Organisational Performance measures how effectively an organisation meets its goals enhances productivity, and achieves growth through efficient processes, strong leadership, and employee engagement.

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Helping with people performance is one of our sweet spots, would you like to find out more?

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Feature Insights

Business Saviness

May 10, 2024

Beyond Performance

We ignite sales growth and marketing effectiveness, maximising EBITDA with expert advice and tailored solutions. Our services encompass crafting business logic frameworks, omni channel sales processes, sales strategies, and SaaS solutions to increase conversion rates and maximise ARR.

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People Performance

April 26, 2024

Talent Retention: What is your plan?

In 2021 the ‘lack of quality talent’ was named as the largest internal obstacle, second only to pandemic-related disruption.

People are the heart, head, and muscle within every high-performing organisation with empirical evidence directly linking HR practices and ‘superior firm performance’ (Boselie & Paauwe, 2009, p.424). Talent retention is evidently a widespread issue with consequences detrimental to the success of an organisation.

We interviewed senior management leaders from a multitude of industries to understand their perspectives on this problem. Within the retail industry, one leader commented the ‘key focus (is) on retaining top talent. Help(ing) managers and leaders have better conversations. We’re not good at sharing the tricky stuff.’

Fortunately for you, Masters in Minds are good at the tricky stuff.

We have proven time and time again the effectiveness of both our team and methodology. We have increased productivity within our clients’ organisations by 118%, increased business retention by 200%, and reduced staff turnover by 6%.

A key way to address the ongoing talent retention problem is through learning and development. This engages, motivates, and increases the productivity of staff meaning employees feel valued and content with their career progression within the organisation. Tech companies in the US have embodied this tactic by funding their young people through university. However, this training and development can be effective with any employee at any age, out-with academic education.

Here are a few questions to ask yourself;

  1. Are you feeding your colleagues intellectually?
  2. Are you caring for their well-being?
  3. Are you supporting your colleagues emotionally?
  4. Do they have a detailed glidepath? (personal and career)
  5. Or are you just supplying some fruit and have the customary ping-pong table?

So what are your organisation’s talent retention strategies?

If none spring to mind, you’re probably not doing enough and this may be why you are losing your best people to others who will.

To retain superior talent, choose superior consultants.

Get in touch today and let’s explore the opportunities together.

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Emotional Intelligence

April 26, 2024

Emotional Intelligence Assessment

What is Emotional intelligence(EI)?

“Emotional intelligence refers to an ability to recognise the meanings of emotion and their relationships, and to reason and problem-solve on this basis. Emotional intelligence is involved in the capacity to perceive emotions, assimilate emotion-related feelings, understand the information of those emotions, and manage them (Mayer, Caruso, & Salovey, 2000).”

Emotional intelligence consists of 4 areas:

  1. Self-regulation – manage your negative emotions & adapt to events.
  2. Empathy – be considerate to others feelings before responding.
  3. Social Skills – rapport people with active listening and acknowledgment.
  4. Motivation – set your own goals linked to your greater purpose.

The first step requires you to demonstrate a high level of self-awareness, with the following traits; confidence, a sense of humour (ability to laugh at oneself), and to be fully aware of your impact on others.


Left brain right brain?

You may start to resonate with some of the areas in the left or right side of the brain.

It is useful to understand self-awareness and where you excel or not; where you may need to change.

It’s useful socially because we have to get on with others (or it won’t be very pleasant or can cause stress to either party) so being able to self-regulate your negative emotions, empathise with others and actively listen to them are very positive skills to have/learn.

Finally, to do this without someone else telling you is a great skill in itself, so motivation plays a big role here.



Managing your emotional intelligence

Self-regulating your emotions can sometimes be hard for anyone to do so it is useful to know your starting point and where you place on the Emotional Intelligence scale. To this end, Masters In Minds has developed an Emotional Intelligence monitor which encompasses a range of design, delivery, and feedback options to suit business needs and requirements.

Full digital EI 360° solution:

EI 360° Digital :

The 360° would consult with your peers, managers, and others you interact with, they would answer the questions as you would and then we would compile a full Emotional Intelligence 360° report and share this back with you in a private 121 session.

Single self-reflection Emotional Intelligence assessment:

You will be the only participant answering the questions.

This assessment is available to individuals who are self-aware and have a level of Emotional Intelligence already. Our consultants would advise if this was the most appropriate assessment for an individual.



The Emotional Intelligence 360° assessment and singular test includes a comprehensive, individual feedback report. This is the basis of the 1-2-1 personal feedback session and creates a baseline for future actions, personal development, and change.

Psychologist and behavioral science journalist Dr. Daniel Goleman explains in more detail what Emotional Intelligence is.

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Other Services & Products

People Performance

Unlock your organisations potential, foster a culture of excellence, & achieve sustainable success through strategic people performance.

Customer Experience

Experience the transformative power of strategic evaluation with our dedicated CX consultancy service.

Organisational Performance

We help you optimise efficiency, productivity, and overall performance to achieve your goals and sustain success.


Identifying an organisation's openness to change in 4.5 minutes, the Indicator organisation's can make informed, insightful decisions.


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Ignite your organisation's potential with Masters in Minds! Our expert consultants are ready to help you enhance efficiency, boost growth, and create a thriving workplace culture. With cutting-edge tools like Mindset Indicator Monitor, MiMLaaS, and Johari360, we offer tailored solutions to meet your unique needs. Whether you're looking to improve employee engagement, streamline operations, or develop leadership skills, we're here to support you every step of the way. Don't wait—reach out today and discover how we can transform your business. Chat with us now and start your journey to success!